PERFUME THE STREET WITH FLOWERS
published on 2021-07-07PERFUME IN THE STREET
In Toulouse, we perfume our streets with flowers! … Creation of a new form of artistic expression in the streets of Toulouse.
In partnership with Toulouse Les Orgues, we will perfume the Toulouse street which leads to the church of Gesu from the place du Salin with a floral and narcotic scent.
The olfactory creation presented is evidently since this street is called the Rue des Fleurs.
More than its nomination and the time of a shared moment, we will humanize this alley by attributing its perfume to it.
This trail, an olfactory procession, will lead the public by the tip of their nose to the musical and perfumed conference « PERFUMES OF ORGAN & ORGAN OF PERFUMES », scheduled at 11am, Sunday October 10, 2021, for more information click here
The odorization of this street is also for us a way of celebrating the bicentenary of the birth of Charles Baudelaire and of his synaesthetic work « The flowers of evil » but also of celebrating street art with our fragrant graffiti, ephemeral painting, volatile inscription with a special dedication to the famous English urban artist Banksy and his work « Love in the air».
Achievements:
- Street odorization
- Olfactory street art / fragrant graffiti / ephemeral painting / volatile inscription
- Creation of a floral scent